So, What Exactly is On-line Marketing? By Kyle and Carson – Wealthy Affiliate
On-line marketing is a variety of things to many different people as there are many ways you can "market" on the Internet. There are literally thousands of different paths people follow to success, taking a combination of their own formula, things that are learned from others, and common Internet marketing strategies. In saying this, On-line marketing can be broken down into a very simple form: a consumer and a product. The job you have as an On-line marketer is to align these two entities through your marketing techniques. It does not matter how you connect these items, but this is how you will generate money. A consumer does not necessarily need to buy something either.
The two most common forms of marketing online are the result of your potential customer… Performing a certain Action. This could be filling out a form, accessing a trial, or otherwise. This is know as CPA (Commission Per Action) marketing. Buying something. This is probably the most typical. This is known as CPS (Commission Per Sale) marketing. They could either be buying your product or someone else's product (affiliate marketing).
Another thing that you need to understand is that you DO NOT need your own product to succeed as an Internet marketer as there are 10,000's of companies that are literally begging for people like yourself to promote their products/services online in exchange for a commission. The reason why companies are so eager to have you promote their product/service is because they are much better off having 1000 affiliates spending their own time and advertising money than it would be to spend the company's time and money on promotions in house. Not to mention that having 1000's of affiliates promoting a product gives a company a LOT more reach to connect with potential customers.
So How Is All of This Tracked?
Companies have something called affiliate programs that they use to track your sales. When you sign-up to an affiliate program or a network you are given a unique sales link which you will then use to refer people to the company web page. This link will uniquely identify you as the affiliate who referred that visitor to their site. If the visitor ends up making a purchase, you will get a commission. That is right! A unique link is typically how the money you earn is tracked.
There are many Internet marketers that are earning $1000's each and every day promoting other peoples products. This may seem crazy, but it is the truth! We have many members here at Wealthy Affiliate who earn this much! You are not required to have any prerequisite knowledge to do this, and everything you are going to need to succeed is provided for your training and networking opportunities when you Buy Wealthy Affiliate. There are many different avenues you can take as an Internet marketer, and there are many different techniques you can use to make money online.
